The Apple Watch, expected to catapult to the leading item in wearable technology, opens up new possibilities to a news industry seeking to connect with audiences in the digital era. The New York Times says its app for the Apple Watch will be “a new form of storytelling” and that “editors on three continents” will … Continue reading Apple Watch to boost ‘glance journalism’
Apple’s partnership with Selfridges has the potential to alter the face of technology retail forever. This week London’s Selfridges played host to hundreds of curious shoppers craning their necks to get closer to the Apple watch. But, in a uniquely Apple turn of events, they weren’t even customers eager to hand over their cold hard cash … Continue reading Apple Watch and Selfridges
Following the abundance of information concerning the features and optional materials of the Apple Watch, the tech giant has now released a guided tour of how it all works. Functioning seamlessly with the iPhone, the wearable tech piece is envisaged to complete brief interactions in a more convenient way, as well as operations that were … Continue reading New videos released on the Apple Watch
Apple has hired Tag Heuer’s sales and retail VP Patrick Pruniaux to help market the Apple Watch to a larger audience. Understanding that it’s current tech-driven sales tactics will need to be massaged to create larger appeal, Apple is now training its staff to offer suggestions for customers on how the Apple Watch can be … Continue reading Apple ups its game with staff offering fashion advice for wearables
Apple has hired Tag Heuer’s sales and retail VP Patrick Pruniaux to help market the Apple Watch to a larger audience. Understanding that it’s current tech-driven sales tactics will need to be massaged to create larger appeal, Apple is now training its staff to offer suggestions for customers on how the Apple Watch can be … Continue reading Apple ups its game with staff offering fashion advice for wearables
Richelle Sibolboro 