Unlocking your phone could be as easy as taking a selfie

Image Courtesy of John Ragai Flickr CC Apple Inc. has been granted an official patent on a technology that uses facial recognition to unlock mobile phones. Published by The U.S. Patent and Trade Office Tuesday, the patent document shows that Apple has been developing this iPhone feature since at least 2011. Essentially, a user would bring the phone up to his or her face, at … Continue reading Unlocking your phone could be as easy as taking a selfie

Apple ups its game with staff offering fashion advice for wearables

Apple has hired Tag Heuer’s sales and retail VP Patrick Pruniaux to help market the Apple Watch to a larger audience. Understanding that it’s current tech-driven sales tactics will need to be massaged to create larger appeal, Apple is now training its staff to offer suggestions for customers on how the Apple Watch can be … Continue reading Apple ups its game with staff offering fashion advice for wearables